The Social Media Coordinator will create, schedule, and manage content across Best In Travel’s primary social channels. You’ll help shape how our brand shows up online, showcasing destinations, hotels, group trips, creators, and behind the scenes moments that spark wanderlust.

You’ll work closely with our Founder and creative team to bring fresh ideas, boost engagement, and maintain a strong, consistent brand voice across our Best in Travel and Best In Hotels platforms. This is a hands on, fast paced role perfect for someone who loves travel, storytelling, and the culture of social media.

• Create high quality social media content including reels, posts, stories, and short form videos

• Manage posting schedules across Instagram, Facebook, YouTube, TikTok and supporting pages

• Edit short form video content for Instagram, YouTube and TikTok

• Write captions with a consistent brand tone of voice

• Produce and publish hotel highlights, destination features and group trip content

• Repurpose creator content and UGC for our platforms

• Manage comments, DMs, and proactive community interaction

• Track content performance and provide recommendations for improvement

• Assist with asset organisation, media libraries, and content folders

• Support campaigns, new itineraries, launches, hotel collaborations and creator partnerships

You’re creative, organised, and genuinely obsessed with social media. You understand what performs online and can turn ideas into polished content quickly. Most importantly - you love travel and know how to tell a good story.

• Strong experience with Instagram, YouTube and TikTok content creation

• Video editing skills (Instagram Edits, CapCut, Premiere Pro, Final Cut Pro or similar)

• A strong eye for aesthetics, layout, and visual consistency

• Excellent written communication and caption writing skills

• Basic understanding of analytics and insights

• A passion for travel, creativity, and storytelling

• Experience working with creators or in the travel industry

• The ability to work independently and manage your own schedule

• Confidence to bring ideas to the table

• Business development interest or experience

• Photography or videography skills

• Graphic design or Canva experience

• Familiarity with Meta Business Suite or similar scheduling tools

• Part time, 2 days per week (with occasional work outside standard hours)

• Initial 3-6 month contract, with opportunity to expand into a full time and/or permanent role

• Melbourne based preferred, with one day/week in our Cremorne/Richmond office

• Flexible WFH for the rest of the time

• Fun, creative, and fast growing environment

• Help shape one of Australia’s most exciting travel media brands

• Exposure to global destinations, group trips, creators, and unique travel opportunities

If you’re passionate about travel and love creating content that inspires people to explore the world, we’d love to hear from you. Please send your resume, examples of your social media work or portfolio, and a short note on why you’re the perfect fit.