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Marketing Executive (Content & Communications)
Capital Guardians
Full-Time


  • Flexible opportunity (open to full or part time)

  • Hybrid role - one day a week from home

About Us

At Local Guardians, we're on a mission to make home care simple, transparent, and more personal for older Australians and their families. We're a friendly, purpose-driven team that values community, and making a real impact.

The Role

We're looking for a mid-weight Marketing Executive who lives and breathes content but isn't afraid to roll up their sleeves across all areas of marketing. This is a hands on role with a strong focus on content marketing and communications - think social media, blogs, video, infographics, email, and webinars - backed up by design, research, and campaign support.

You'll be working alongside our sales team, operations team, and network of Care Advisors, helping us grow our brand locally and nationally.

What You'll Do

Content & Communications

  • Create and manage social media content

  • Support content development for blogs, newsletters, and email campaigns

  • Develop video content, stories, and provide webinar support

  • Keep our tone of voice consistent, engaging, and on brand

Design & Creative

  • Use Canva to create flyers, posters, postcards, and branded merchandise

  • Support event collateral and presentations

Marketing Research & Campaigns

  • Research local advertising opportunities and community channels

  • Support event marketing including expos, sponsorships, and local small group activations

  • Explore new ways to reach carers and seniors in local areas

General Marketing Support

  • Assist with project management, campaign coordination, and deadlines

  • Help track and report on channel performance

  • Wordpress website updates

About You

  • Minimum 3+ years' marketing experience, with a strong focus on content marketing & communications

  • Tertiary qualified or can demonstrate equivalent credentials/experience

  • A creative generalist who can comfortably switch between writing, design, and campaign research

  • Skilled in Canva, social media platforms, and email marketing tools (Mailchimp or similar)

  • Confident communicator - able to work with both internal teams and external stakeholders

  • Bonus skills: WordPress, basic analytics, event support

  • Must have valid Australian work rights (unrestricted)

Why Join Us?

  • Flexible working options (full or part-time considered) with option to work from home 1 day per week

  • A chance to make a real impact in the aged care sector

  • Supportive, collaborative team

  • Career progression opportunities

To Apply:

Email your CV and a one page cover letter outlining why you're the person we're looking for, your salary expectations and whether you are looking for full or part time to: jodie.ferdinand@localguardians.com.

Only shortlisted applicants will be contacted.


Marketing Executive (Content & Communications)
Capital Guardians