Position: Performance Manager
Salary: 105,000 + 11.5 % Superannuation

Adcreators Australia are looking for an experienced Performance Manager for an
immediate start. This position is a full-time ongoing position, working 38 hours per week based in Pyrmont, NSW.

Strategy and Planning:

• Develop and execute comprehensive paid media strategies across various platforms, such as Google Ads, META, TikTok, LinkedIn, Instagram, Snapchat and others.

• Collaborate with cross-functional teams to align paid media campaigns with overall marketing goals and business objectives.

Campaign Management:

• Create, launch, and optimise paid advertising campaigns to maximize reach, engagement, and conversion rates.

• Monitor and analyse campaign performance, making data-driven adjustments to ensure optimal ROI.

Budget Management:

• Effectively manage and allocate budgets across different campaigns, platforms, and ad types.

• Implement cost-saving measures without compromising campaign effectiveness.

Audience Targeting:

• Conduct thorough audience research to identify and target key demographics for each campaign.

• Utilise audience segmentation and targeting strategies to enhance campaign performance.

Ad Creatives & Strategy:

• Work closely with creative teams to develop compelling ad creatives and copy that resonate with the target audience, test and learn strategies and proactive recommendations.

• Ensure consistency in messaging and brand representation across all paid media channels.

Testing and Optimisation:

• Implement A/B testing methodologies to optimize ad creatives, targeting, and other campaign elements.

• Stay informed about industry trends and emerging advertising technologies, incorporating them into campaigns when appropriate.

Reporting and Analysis:

• Generate regular reports on key performance metrics, providing insights and recommendations for continuous improvement.

• Present campaign results to stakeholders, highlighting successes and areas for enhancement.

Qualifications:

• Proven experience as a Paid Media Manager or similar role, with a track record of successful paid media campaigns.

• In-depth knowledge of advertising platforms, including META, TikTok and full Google Suite.

• Strong analytical skills with the ability to interpret data and make informed decisions.

• Excellent communication and collaboration skills.

• Familiarity with the latest trends and technologies in digital advertising.

If you are interested in applying, please forward your Resume to hello@adcreators.com.au